Digital Marketing Executive

Posted a year ago by Share Colombo, Classification: Marketing

Duties and Responsibilities;

  • Launch optimized online adverts through Google, Facebook campaigns and other digital platforms to increase Be actively involved in SEO efforts (keyword, image optimization etc.)
  • Collaborate with designers by idea generation and content creation to improve digital strategies
  • Measuring KPI's and monitoring the performance of campaigns and other marketing efforts, evaluating them and taking proper measures to improve the performance and monthly report generation
  • Acquire insight into online marketing trends and keep strategic up-to-date and analyzing market research and plan promotions, competitions and other various creative marketing techniques based on the research results.

Requirements

  • Experience as a Digital Marketing Executive or similar role for more than 2years- Experience in an Advertising agency is a must
  • Degree, Diploma or equivalent qualification
  • Excellent understanding of digital marketing concepts and best practices
  • Experience with social media and email campaigns and SEO/SEM
  • Google Ad Words certification would be an added qualification
  • Working knowledge of ad serving tools
  • Perfect knowledge of web analytics tools (e.g. Google Analytics etc.)
  • Skills and experience in creative content writing
  • Analytical mindset and critical thinking

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