Duties and Responsibilities;
- Launch optimized online adverts through Google, Facebook campaigns and other digital platforms to increase Be actively involved in SEO efforts (keyword, image optimization etc.)
- Collaborate with designers by idea generation and content creation to improve digital strategies
- Measuring KPI's and monitoring the performance of campaigns and other marketing efforts, evaluating them and taking proper measures to improve the performance and monthly report generation
- Acquire insight into online marketing trends and keep strategic up-to-date and analyzing market research and plan promotions, competitions and other various creative marketing techniques based on the research results.
Requirements
- Experience as a Digital Marketing Executive or similar role for more than 2years- Experience in an Advertising agency is a must
- Degree, Diploma or equivalent qualification
- Excellent understanding of digital marketing concepts and best practices
- Experience with social media and email campaigns and SEO/SEM
- Google Ad Words certification would be an added qualification
- Working knowledge of ad serving tools
- Perfect knowledge of web analytics tools (e.g. Google Analytics etc.)
- Skills and experience in creative content writing
- Analytical mindset and critical thinking
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