Manager Digital Marketing

Roles and Responsibilities

• Development and execution of digital Strategy for the Business Unit - brand, web/digital presence, social media and lead generation (sales lead and recruitment leads).
• Online reputation management and timely and effective response to online comments and conversations, where required.
• Managing AIA's Corporate website and other online communications platforms.
• Sourcing and managing strategic marketing partnerships for business generation via digital lead generations.

Candidates are required to have

• Degree in Marketing or Full qualification in CIM, SLIM, CPM (Asia).
• Minimum of four years' experience in Marketing/Branding, digital content campaigns.
• Excellent written and verbal communication skills in both Sinhala and English.
• Strong analytical Skills and knowledge on IT and digital media.

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