- Develop and implement comprehensive marketing communication strategies to promote Lassana.com's products and services
- Collaborate with cross-functional teams to ensure alignment with overall business goals.
- Safeguard and enhance the Lassana.com brand image through consistent and compelling communication across various channels.
- Develop and maintain brand guidelines to ensure brand consistency.
- Produce engaging and persuasive content for various platforms, including website, social media, email, and advertising materials.
- Craft compelling and clear messaging to effectively communicate product features and benefits.
- Oversee digital marketing Initiatives, Including social media campaigns, email marketing, and online advertising
- Analyze campaign performance and make data-driven recommendations for optimization.
- Cultivate and maintain relationships with media outlets, influencers, and industry partners.
- Develop and Implement PR strategles to enhance the company's public Image.
- Bachelor's degree in Marketing, Communications, or a related field.
- Proven experience (5 years) in marketing communications, with a focus on e-commerce or retail.
- Strong understanding of digital marketing trends and best practices.
- Excellent written and verbal communication skills.
- Creative thinker with the ability to generate innovative ideas.
- Results-driven with a focus on data analysis for continuous improvement.
We offer a highly competitive remuneration package, commensurate with experience and skills.
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