Senior Product Marketing Executive - (Food and Marketplace)

Responsibilities

• Lead the complete end-to-end Product Marketing function, from top to bottom of the user funnel.
• Use the insights to inform and guide ongoing marketing activities, product development, supply acquisition, and engagement programs.
• Have influence over cross-functional groups, partnering closely with Lifecycle, Support, and Operations teams to ensure alignment with the product marketing strategy as well as data-driven best practices.
• Make sure our plans are clearly defined and executed promptly.
• Lead merchant-related activities, promotions, activations, and events.
• Manage digital and social media channels owned by PickMe.
• Coordinate agencies and lead effective meetings with relevant stakeholders.

Requirements

• Excellent communication skills
• Prior experience handling marketing campaigns, on-ground activations, and user engagement programs.
• Should have the skills to craft a program that breaks through and helps transform how we drive demand for the product.
• You are a striver and a great team player.
• Have a sense of urgency and plan well ahead of time.
• 5+ years experience delivering highly successful growth and engagement strategies, and programs with your fingerprints all over them.
• Experience working with a diverse cross-functional team, including marketing, product, P&L owners, research, and commas.
• Expertise in managing key partners with diverse needs and perspectives. Executive-level influencing will be key.
• People Management experience.

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